FOREVER CHUCK

Rebranding Chuck Taylor as The Street Style Icon.
The Chuck Taylor stands for youth culture, now and forever. Forever Chuck is a homage to the people that drive the world forward.

We traveled to London, Paris, LA and New York to discover what the dreams of todays icons are.

Awards: Cannes // 2017 Bronze - Editing

SOCIAL SERIES (+500 Deliverables)

Within the Forever Chuck campaign, we created five social series that each celebrated a different pair of Chuck Taylors; Chuck Modern, Chuck II, Chuck 70, Chuck Core and Seasonal Colors. To enrich the content we did interviews with each and every talent featured to uncover real stories and input about who they are and their style. 

CREDITS 

Lead Creatives  |  Ben Dean / Jane Cronk / Benoit Olive / Linda Yang

Director  |  Karim Huu Do 

DP  |  Daniel Bouquet 

Editor  |  Sam Ostrove 

Production Company  |  Caviar